This plug is the first thing i've ever put in my urethra. i love the way it feels all day long. There's a bit of heft to it and that adds to the great feeling. i do NOT forget that i have this on, all day. i like to use a little vaseline on the insertable part, not so much to help it go in as to help it come OUT. There is NOTHING like the feeling of a full urethra. Thanks so much for making this incredible product available.